Enrollment Events

Webinars, trainings, and conferences to strengthen your recruitment strategy.

Upcoming Events

Connect with us online and in person to optimize your recruitment strategy throughout the year. 

Tue, Apr 14, 2026

11 AM - 12 PM ET

Finding Your Best-Fit Students: Turning Expressed Interest into Enrollment Momentum

Higher education recruitment is evolving — and so are the tools that power it. This webinar will highlight how IMC (Interest in My College), IMP (Interest in My Peers), and Mutual Match enable institutions to engage students with personalized, data-driven outreach across the recruitment funnel. We’ll walk through real use cases, demonstrate platform capabilities, and share strategies for aligning your enrollment goals with student preferences to create more meaningful matches. Furthermore we will go through Connections and how publishing your communication plan assists in reaching new students. Discover how these solutions can help you build stronger pipelines and improve enrollment outcomes.

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Thu, Apr 16, 2026

1 - 2 PM ET

Finding Your Best-Fit Students: Turning Expressed Interest into Enrollment Momentum

Higher education recruitment is evolving — and so are the tools that power it. This webinar will highlight how IMC (Interest in My College), IMP (Interest in My Peers), and Mutual Match enable institutions to engage students with personalized, data-driven outreach across the recruitment funnel. We’ll walk through real use cases, demonstrate platform capabilities, and share strategies for aligning your enrollment goals with student preferences to create more meaningful matches. Furthermore we will go through Connections and how publishing your communication plan assists in reaching new students. Discover how these solutions can help you build stronger pipelines and improve enrollment outcomes.

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Fri, May 15, 2026

12 - 12:45 PM ET

AP for Higher Ed: Access, Readiness & Opportunity Webinar Series

The AP for Higher Ed: Access, Readiness & Opportunity Webinar Series is a multi-session professional learning experience designed to deepen higher education leaders’ understanding of how Advanced Placement (AP) courses support student readiness, expand access, and connect to institutional enrollment and success strategies. Each 45-minute session brings together K–12 educators and higher education enrollment leaders to explore AP course design, classroom experience, and student outcomes—grounded in real practice and national data. Participants will gain actionable insights to inform conversations about recruitment, placement, and student success.

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Featured Event Recordings

Hear from College Board experts at some of our most popular events.

Video

Plan Ahead with Confidence: 2026-2027 Access Plan First Look

Watch this essential 30-minute session where we unveil the 2026–27 Access Plan offerings, terms, and pricing—earlier than ever—so you can make informed budget decisions when they matter most.

  • 32:11

Video

RES Virtual Summit - Opening Keynote

Matt Pellish, Vice President of Recruitment and Enrollment Solutions, delivers powerful insights on today’s enrollment challenges, AP's growth, SAT participation, and game-changing tools like Mutual Match, Search SFTP, and BigFuture Profile Management.

  • 25:36

Video

Search as the Gold Standard: The Long Term Value of Engagement

Search remains the foundation of recruitment. Dive into its unmatched ROI, insights from PSAT/NMSQT data, and evolving strategies for long-term engagement.

  • 14:09

Video

Going Beyond the Basics: Tools and Reports That Drive Strategy

Discover how personalized reports can uncover hidden opportunities and guide smarter recruitment decisions.

  • 16:01

Video

Connections in Action: What We're Learning About Student Success

Explore how Mutual Match is transforming engagement and why Gen Z’s digital-first mindset makes it so effective. Learn what’s working and how to maximize student success.

  • 10:31

Video

The BigFuture Student Journey: The Bridge to Opportunity

Get an inside look at how students interact with BigFuture.org and the BigFuture School App. Understand key touchpoints and how Search and Connections work together to guide students toward opportunity.

  • 32:26