Finding Your Best-Fit Students: Turning Expressed Interest into Enrollment Momentum

Higher education recruitment is evolving — and so are the tools that power it. This webinar will highlight how IMC (Interest in My College), IMP (Interest in My Peers), and Mutual Match enable institutions to engage students with personalized, data-driven outreach across the recruitment funnel. We’ll walk through real use cases, demonstrate platform capabilities, and share strategies for aligning your enrollment goals with student preferences to create more meaningful matches. Furthermore we will go through Connections and how publishing your communication plan assists in reaching new students. Discover how these solutions can help you build stronger pipelines and improve enrollment outcomes.